A content marketing campaign contains many moving parts. It’s not just about the content, though having high quality content is the bread and butter of a successful campaign. The truth is, you can’t do much without a carefully designed website, attention grabbing copy, an addictive social media presence and effective marketing collateral—all of which make up the pieces of an effective content marketing profile.
Check out our infographic for the details.
Establish that Know, Like, and Trust appeal through content marketing. Utilize the website and social media to get people to know you, utilize the copy and engagement on your platforms to get people to like you, and utilize the blog, newsletters, and premium marketing collateral to get people to trust you. From there, the sales are yours.
Yakkety Yak can get you in the know, like, and trust cycle of content marketing no matter where you’re at in your business. Contact us and we’ll set up your entire content marketing campaign, or get you up to speed and fill in any of the gaps.